Work & Leadership
My work has evolved from hands-on creative and campaign leadership to executive-level strategy, team building, and organizational leadership.
MPB
Vice President of Marketing
I currently serve as Vice President of Marketing at MPB, the leading global platform for buying, selling, and trading camera gear across the U.S. and Europe. I joined as the company’s first U.S. marketing hire and built the U.S. function from the ground up. Today, I lead a team of 12 across brand, growth, and communications, and serve as one of four marketing VPs contributing to global planning and prioritization.
​
I’m responsible for U.S. marketing strategy in the company’s largest and fastest-growing market, partnering closely with executive and regional leadership to ensure market insight, customer realities, and commercial priorities inform centralized strategy.​​
​
Over time, my role has shifted away from individual campaigns and toward systems, decisions, and tradeoffs: aligning brand, growth, and communications; strengthening marketing operating models; building resilient teams; and helping leadership navigate change with clarity and discipline. I also serve on MPB’s Sustainability Committee and have championed responsible adoption of new capabilities, including AI, to improve effectiveness while maintaining trust and sound judgment.
StellarEngine Consulting
Founder & Principal
Before MPB, I founded and led StellarEngine Consulting, a boutique brand and content strategy firm. For nearly a decade, I worked as a senior strategic partner to consumer brands, nonprofits, and political organizations, often during periods of transition or repositioning.
​
As founder and principal, I operated at both the strategic and leadership levels: advising executive teams, shaping brand and communication strategy, and building right-sized teams for each engagement. The work spanned brand foundations, integrated campaigns and long-term audience strategy, with an emphasis on cultural relevance, clarity and measurable impact.
​
During this time, I served as social agency of record for Wrigley brands including Skittles, Starburst, Extra, and 5 gum. Campaign work earned REGGIE, Effie, and Shorty Awards and was featured in outlets including The New York Times, Adweek, Mashable, and Forbes. More importantly, the experience shaped how I balance creative ambition with executional rigor and client trust.
Flippable
Strategic Advisor &
Interim Director of Marketing
I worked with Flippable, a political startup focused on flipping state legislatures, during a period of rapid growth and organizational transition. I initially served as a Strategic Advisor and later stepped in as Interim Director of Marketing, supporting leadership on messaging, organizational development, and marketing strategy.
​
In that interim role, I focused on stabilizing the marketing function, completing a full organizational rebrand, and supporting the launch of a new digital platform ahead of the 2018 midterms. The work required operating under real-time pressure, aligning stakeholders quickly, and balancing urgency with long-term credibility and impact.
Earlier Career
Foundational work in nonprofit leadership and communications
Earlier in my career, I held leadership roles in nonprofit education and youth development organizations and worked as a freelance copywriter and grant writer. These roles grounded my approach to leadership in mission-driven environments, complex stakeholder systems, and the realities of limited resources — perspectives that continue to inform how I lead teams and make decisions today.